Potential visitors are encouraged to go windsurfing or hunt for native puka shells on white-sand beaches. One drawback according to a travel reviewer is travel fatigue after a long flight from Los Angeles, California with a stopover in Manila and a boat ride to the island. For adventurers I know that they don't mind the long travel as to them "half of the fun of travel is getting there."
I believe that various market forces shape a potential travel hot spot. Marketing is a great tool for the national government to promote any part of our beautiful islands. Even after several terrorist attacks in Bali, Indonesia and the tsunami devastation in Phuket, Thailand tourists still flock those beaches as the marketing campaign of their national governments instill that they are still safe and the natural beauty of a particular place haven't been affected by man-made and natural disasters.
There's no terrorism nor catastrophic natural disasters afecting most of our beaches in Luzon, Visayas and Mindanao except for seasonal typhoons so there's no reason for Boracay and a number of other great beach destinations in our country not to be known to the rest of the world. With a meager marketing budget of the Department of Tourism the only way now is to fellow Filipinos to promote our country through word of mouth... blogging is a perfect venue for this. Agree?
Post Script: Cebu Pacific and Air Philippines will be commencing their Manila-Caticlan (Boracay)-Manila route by late 2007 or early 2008... More supply = lower price... YEHEY!!!!!